What started as a rumor, then revealed at the WWDC Keynote: the next iteration of Mac OS X, version 10.6 will indeed be called Snow Leopard. Snow Leopard will “..build on the incredible success of OS X Leopard..” by “..focusing primarily on new features, Snow Leopard will enhance the performance of OS X”. Rumors say that this means no PowerPC support, and could possibly mark the end of existence for Carbon UI.

Apple says that by optimizing the new OS X for multi-core processors and tapping into the potential of graphic processing units (GPU) OS X become faster and more reliable and allow more vast amounts of RAM. Additionally, Snow Leopard will ship with Microsoft Exchange support out of the box and features QuickTime X, a “new, modern media platform”.

According to Bertrand Serlet, Apple’s senioer vice president of Software Engineering:

“We have delivered more than a thousand new features to OS X in just seven years and Snow Leopard lays the foundation for thousands more”. “In our continued effort to deliver the best user experience, we hit the pause button on new features to focus on perfecting the world’s most advanced operating system.”

Using new technologies, coded named “Grand Central” future developers will be able to take full advantage of multi-core processors. Also, Open Computing Language (OpenCL), based off the C programming language, will allow for applications to ‘tap’ into the power of the GPU- which is typically reserved for graphics applications. Snow Leopard, thanks to 64-bit technology, will be able to support system memory up to a theoretical 16TB of RAM.

According to Apple, QuickTime X optimizes support for ‘modern audio and video formats’ which will result in more efficient media playback. Snow Leopard will include Safari with improved JavaScript implementation, which can be up to 53 percent faster- allowing heavy Web 2.0 applications respond faster. Microsoft Exchange 2007 support will be integrated into upcoming versions of Mail, iCal and Address Book.

The Mac OS X State of the Union address took place today at 2:00 – 3:15 PM at Presidio. You can read more about Mac OS X Snow Leopard here.

Check more the pictures below!

The brand new iPhone commercial, released at the 2008 WWDC Keynote is a teaser for the new iPhone. Touting the new 3G speeds at half the price. It has just been published to The Daily iLife podcast, which you can subscribe to in iTunes or watch here.

The first official advertisement for the 3G iPhone featuring two security guards walking around with the 3G iPhone in a sealed metal box.

During todays WWDC keynote, Phil Schiller revealed the successor to Apple’s .Mac service, titled MobileMe. Speculation has been rampant in the past weeks concerning Apple’s aging web service, and many reports of trademark filings and software references had been made the term ‘MobileMe’.

The new service is a three part suite, that is targeted at the mobile OS X platforms for the iPhone and iPod touch, natively coded calender and email clients, and a multi platform capable web based suite that contains an email client, iDisk, and media sharing. Information can be added to the iPhone and automatically synced with your MobileMe account, allowing you to access contacts, pictures and email from anywhere.

The web based client is notable for its extremely slick Ajax based interface, that is highly reminiscent of a native OS X application. The web app allows drag and drop objects, object animations, instantaneous spotlight style searching and photo album managing. Photos are also available onto the Apple TV’s photo viewing application, and can be managed and viewed in iPhoto, selected from a new MobileMe menu. Updates for Mail, Address Book, iPhoto and the Apple TV are likely pending in order to integrate the new features into these applications.

iDisk capacity has been doubled from 10GB to 20GB, and is available for access from within the web based client, OS X’s finder, and is mountable as a network drive in Windows Vista.

MobileMe will be launched in early July with a 60 day free trial, after which there will be a $99 subscription. A guided tour of MobileMe is available at Apple’s website.

With Sidney out of the keynote and currently eating lunch, the coverage of this years Worldwide Developers Conference is far from over. Sidney will be broadcasting occasionally for theDigitalLifestyle.tv from within WWDC. You can still follow our liveblog for the latest information. If you have any questions or requests for him, feel free to leave them in the comments below or contact us.

Apple has just sent out an email to all existing .Mac customers regarding the MobileMe service introduced today at the WWDC 2008 Keynote. The email briefly describes changes with new service and new features. The email contents are as follows:

“Dear .Mac member:

The MobileMe Team”

More information coming soon. For now, you can check out Apple’s online guided tour here.

Today Steve Jobs took the wraps off of the new iPhone that features 3G technologies. The iPhone looks almost identical to the image found in the Mac OS X 10.5.3 update late last month. The new iPhones are priced at $199 for the 8GB model, which comes in black plastic and $299 for the 16GB model, which comes in white. More coming shortly.

Note the new power adapter.

Apple has posted the following specs for the new iPhone:

Screen size: 3.5 inches (diagonal)
Screen resolution: 480 by 320 pixels (163 ppi)
Input method: Multi-Touch
Storage: 8GB and 16GB
Cellular:
UMTS/HSDPA (850, 1900, 2100 MHz)
GSM/EDGE (850, 900, 1800, 1900 MHz)
Wireless data:
Wi-Fi (802.11b/g)
UMTS/HSDPA (850, 1900, 2100 MHz)
EDGE (850, 900, 1800, 1900 MHz)
Bluetooth 2.0 + EDR
GPS: Assisted-GPS
Camera: 2.0 megapixels
Battery:
Talk time: Up to 5 hours on 3G; up to 10 hours on 2G
Standby time: Up to 300 hours
Internet use: Up to 5 hours on 3G; up to 6 hours on Wi-Fi
Video playback: Up to 7 hours
Audio playback: Up to 24 hours
Dimensions:
4.5 by 2.4 by 0.48 inches
(115.5 by 62.1 by 12.3 mm)
Weight:
4.7 ounces (133 grams)

Post-keynote coverage video after the jump! Read more…

Check out the liveblog at live.theilife.com. Sidney just entered and is in the 7th row, which is the closest any non-VIP can get. Video of his entrance into the keynote attached below. Stay with theiLife.com for continued coverage of WWDC 2008 and the keynote.

More after the jump! Read more…

With the WWDC 2008 keynote starting in less three hours, things are coming down to the wire. Sidney San Martin as of now, remains number one in line. After hours of waiting by himself, then with a small group of about seven, there are now hundreds of people lined up outside the sidewalk of Moscone West as of 9:30AM EST (6:30 PST). Sidney is now located on the second floor, where they are waiting for about 10AM (PST) to file into the third floor hall where the keynote will take place. Sidney currently is walking inside the building to queue up for the Keynote. Keep with theiLife.com for the latest regarding WWDC 2008 at live.theiLife.com, via Twitter or our SMS updater. You can also check out theDigitalLifestyle.tv for video coverage and commentary of the keynote.

More pictures and videos after the jump! Read more…