Live from the Boston Apple Store, Boylston Street Opening!

14 05 2008 will be covering the Boylston Street Apple Store opening, beginning at approximately 5PM Thursday, May 15th. All updates and pictures will be contained on this post so make sure you check back for updates!

4:57 PM Matt here, I am in New Jersey awaiting updates from our crew out in Boston.
5:04 PM If you want to find out more information about the new Boston Store, you can check out yesterday’s article here; or on ifoAppleStore.
6:00 PM The store is now officially open! Still no word from our on-site corespondents.
6:05 PM Adam is in line. He notes “[there are] more iPhones per capita in this line than anywhere I have seen other than 1 Infinite Loop” Picture added below.
6:13 PM Adam has sent another picture and notes that there are a number of news crew in attendance.
6:31 PM There are helicopters flying above the area. Another picture has been added, which Adam believes is the cause of the helicopters.
6:38 PM “Freinds inside say it is “sick” and like the “NY store but better”. T-Shirts come in small box and a few are left. I doubt I will get one.”
6:49 PM “I am approaching the corner, which is Boylston St. Cops everywhere. Cameras everywhere.”
6:56 PM “Getting close. Can see the store. One more wrap around.”
7:03 PM “DRM protesters handing out flyers and in front of store.”
7:08 PM “Very close. I hear they still have shirts.”
7:10 PM “I’m in. 7:10. Got shirt. Will send photo after. Staff cheers everytime someone walks in.”
7:34 PM “I am inside using an iMac now. I’m on the third floor. First floor is chaos with the entire entryway filled with employees continuously cheering as people enter. The third floor has demonstrations happening, an iChat one right next to me. They still have T-Shirts, one employee said they have 2,500 to give out. My friend told me there were Red Sox people here earlier, but I don’t know who they were and I have not seen them.”
7:43 PM Adam is just leaving the Apple Store. He has inclosed a picture of the T-Shirt below.

Photos after the jump.

Apple Store Boylston Street Boston Waiting on LineApple Store Boylston Street Boston Opening Front StoreApple Store Boylston Street People Running Grand Opening BostonApple Store Boylston Street Boston Grand Opening Apple Blue EmployeesApple Grand Opening Store Boylston Street BostonApple Store Grand Opening Boylston Street BostonApple Store Grand Opening Boylston Street Boston Handing Out FlyersApple Store Grand Opening Boylston Street BostonApple Store Grand Opening Boylston Street BostonApple Store Grand Opening Boylston Street BostonApple Store Boston Boylston Street Grand Opening Apple Store Boylston Street Grand Opening

Thanks goes out to our volunteer, Adam (and friends). Adam is an admissions counselor at WPI (Worcester Polytechnic Institute) who found about theiLife through my college application. It turns out that I am going to attend WPI next year, and I sincerely thank Adam and his friends for helping theiLife cover the opening of the Boylston Street Apple Store.



3 responses to “Live from the Boston Apple Store, Boylston Street Opening!”

15 05 2008
Rob (17:35:46) :

Well….where are the pictures and commentary?

15 05 2008
Matt Dodd (18:36:20) :

Content is here, and rolling in! Sorry for the delay.

16 05 2008
RainyDayInterns (07:31:28) :

Here are a few shots of “opening day” the Apple Store on Boylston Street. We were quite impressed with the energy of the staff and crowd. The central staircase is simply stunning. A great addition to Boston.

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